The Bruno Banani - Free State of Mind campaign is a documentary that takes us on a journey to explore the concept of freedom. The project's aim was to create a new world, a place where everyone can find their own freedom. The campaign showcases a group of people who live their lives to the fullest, unapologetically, and without any restrictions.
To bring this project to life, the team chose a remote group of islands in Indonesia. They believed that the place would offer the perfect environment for their project since they expected almost no people on the island. They were right. The island group was a perfect fit for the campaign, and the team fulfilled it with people who live their own way of freedom.
The documentary showcases the team's experiences on the island. They spent nights with aborigines in the jungle, met different people from the Czech Republic, Canada, France, and Germany, and talked to local people. Through these experiences, they found out that freedom is a mindset.
The documentary is an excellent reflection of how people can live their lives to the fullest without any restrictions. It's a reminder that everyone has the right to live their lives the way they want to, without any limitations.
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